April: People are talking about you…but do you know what they’re saying?

Presenters:  Laura Solomon

Date:  Wednesday, April 24, 2013

Start Time:          12 Noon Pacific

1PM Mountain

2PM Central

3PM Eastern

This webinar will last approximately one hour. Webinars are free of charge. 

Your library may have spent a lot of money or time on online marketing or social media outreach, only to have its reputation severely damaged by one angry blogger. How can you track this kind of activity and mitigate negative commentary? Learn what tools are available to help monitor your library’s precious online reputation and some strategies to protect your library’s brand.

At the end of this one-hour webinar, participants will:

·         Be able to identify at least two reasons why ORM (online reputation management) matters for a library

·         Be able to identify at least 3 tools that can be used for ORM

·         Be familiar with strategies for dealing with negative content

·          

This webinar will be of interest to library marketing and PR staff, and social media managers.

For more information and to participate in the Wednesday, April 24, 2013 webinar, go to http://infopeople.org/training/people-are-talking-about-you.

Webinars are free of charge, you can pre-register by clicking on the Join Webinar button now or go directly to the webinar by clicking on Join Webinar within 30 of the start of the event. If you pre-registered you will receive an email with login link and a reminder email the day before the event. If you did not preregister and you can register in the 30 minutes prior to the event and directly enter.

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If you are unable to attend the live event, you can access the archived version the day following the webinar.  Check our archive listing at:  http://infopeople.org/training/view/webinar/archived