July 29 (1-2 pm) Mountain
This session will focus on the root causes of poor retention
rates, and offer tips for improvement based on the principles of Dr. Adrian
Sargeant and Tom Ahern: two world-renowned authorities on building donor
loyalty. Sargeant and Ahern's principles are based upon years of research
conducted in the sector and can be used by any organization, whether you are a
one-person shop or a large department. We will show examples of their
principles in action. The results can be astounding when put into daily use!
For more information and to register for this program,
visit: https://4good.org/4good/upcoming-nonprofit-webinars
