April 6-May 1, 2015
How well do your front line staff serve your clientele? Your reputation for great service is critical for growing support for your organization. This four-week, online course teaches participants about understanding, measuring, and improving service quality from the ground up. Participants from all types of libraries will benefit from articles, visual examples, hands-on exercises, online resources, and discussion. Participants will discover how to pinpoint service quality issues and how to correct typical problems.
This course is part of our Painless Research Series, which provides an overview of basic research techniques needed by library managers and other staff in different workplace sectors, such as service quality, customer satisfaction, and operational metrics, or in specific tools such as surveys and focus groups. Participants develop skills in formulating typical research questions and strategies, making use of existing studies and data, collecting and analyzing data, and tailoring presentations for different audiences.